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Independence has a price

Keep it funky.

We want isitfunky funded by the people who use it, not by selling placement. The community fund isn't open yet; this is the plan.

The tiers we plan

Subscriptions would pay for running the platform. Not open yet.

Planned

Curious

$5/month
  • Early access to new cities before public launch
  • Supporter badge on your profile
Planned

Funky

$15/month
  • Everything in Curious
  • Monthly natural wine picks newsletter
  • Vote on upcoming features and cities
Planned

Legendary

$50/month
  • Everything in Funky
  • Your name on the supporters wall
  • Events and tastings access
  • Direct line to the team

Nothing is charged today. We'll open it once payments and reporting are in place.

Why fund us?

Most food and drink platforms make money by selling placement. Bars pay to be listed higher, restaurants pay for “verified” badges, and the whole recommendation engine is quietly optimized for ad revenue — not for helping you find a great glass of wine.

We refuse to do that. Placement and proof stamps are never for sale, and a community fund is how we want to keep it that way: the only agenda is getting you to a great natural wine bar in your city.

Contributions would cover servers, development, trips to check venues in person, and the time it takes to keep a map of 100+ cities honest.

Vineyard protection fund

Fonds de Prévoyance

Protecting the small producers and vineyards that make natural wine possible. Because if the vineyards disappear, so does everything we love about wine.

The threats are real.

Climate change

Frost, drought, wildfire, and hail are devastating harvests with increasing frequency.

Land pressure

Skyrocketing land prices and development force small producers off their family plots.

Industrial agriculture

Chemical spraying on neighboring plots contaminates low-intervention vineyards through drift.

Economic hardship

Thin margins and distribution challenges make it impossible for small domaines to survive.

How it works

01

Community funds flow in

Once the community fund opens, a share of every subscription will go to the Fonds de Prévoyance.

02

We identify vineyards at risk

Through producers, importers and sommeliers, we'll look for domaines facing threats they can't absorb alone.

03

Direct support, no middlemen

Funds will go directly to producers for equipment, land protection, climate adaptation or transition costs.

04

Full transparency

Every allocation will be published: who received it, how much and what it paid for.

No projects listed yet
The Fonds de Prévoyance hasn't funded anyone yet. When it does, each producer, amount and purpose will be listed here.

Know a vineyard at risk?

Help us find and protect the producers who need it most. Nominate a vineyard and we'll investigate.

Nominate a vineyard
Exploring

We're exploring a fund for CPG and hospitality

Separately from the community fund, we're exploring whether to raise an investment fund for the kinds of businesses isitfunky covers. It doesn't exist yet: no fund has been formed, no terms are set, and no money is being accepted.

Draft, counsel review required

Nothing on this page is an offer to sell, or a solicitation of an offer to buy, any security or interest in any fund, in any jurisdiction. Any offering would be made only by formal offering documents, only to accredited or otherwise permitted investors, and only where lawful. This page is for information about an idea we're exploring. It is not investment, legal or tax advice.

The thesis we're testing

Natural wine

Growers, importers and the rooms that pour them: a small, fast-growing part of wine that lives on proof and relationships.

CPG

Consumer products that sit beside the glass: food, low- and no-alcohol drinks, objects for the table.

Hospitality

Independent bars, restaurants and cafés with a point of view, run by the people who work in them.

Third spaces

The rooms between home and work, where people become regulars and bring ideas.

Editorial independence comes first: an investment would never buy a proof stamp, a Funk Score point or a place in a selection.

Register interest (no offer)

For accredited or otherwise permitted investors only. Registering tells us you'd like to hear if this goes further; it creates no commitment, and we won't ask for or accept money.

Only accredited or otherwise permitted investors under the rules where you live may register.

Draft, counsel review required. Not an offer or solicitation. Your details are private.

Founders and venues: pitch us

Building a CPG brand, a venue or a third space that belongs here? Tell us about it. We read everything; this isn't a promise of funding.

Your pitch is private and never published.

Every glass counts.

Whether you fund the platform or protect a vineyard, you're keeping natural wine culture alive.