isitfunky?
isitfunky?

The definitive guide to natural wine bars worldwide. Curated, verified, and always funky.

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Made with questionable taste

9,000+ bars across 150+ cities

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isitfunky Travel

Travel the funk.

Design hotels, natural wine, chef-driven counters, art, and the buildings worth crossing a city for. We curate the global funk circuit and the people who plan trips around it — then send them to your door.

When machines master the average, taste is the edge. Read our story

Partner with usHow it works

153

Cities mapped

9,182

Venues mapped

29

Guides & stories live

100%

Independent, no chains

The approach

We go, we taste, we vet

No pay-to-rank. Listings start from the data; anything we feature is visited and scored against the same funk bar — the natural wine, the room, the sound, the crowd.

One taste, every category

The person who drinks pét-nat also books the design hotel, eats at the counter, and photographs the building. We map the whole circuit, not one slice.

Built on a real graph

We started with the world's natural wine map — funky scores, supply chains, 150+ cities. Travel is that same audience, pointed at where they sleep, eat, and wander.

Trackable, not vibes-only

Every feature ships with UTM-tracked links and reporting. You see the bookings, clicks, and reservations we actually drove — not a vanity impression count.

What we cover

One circuit, six worlds

Design hotels

Boutique, adaptive-reuse, architect-led stays

Natural wine & bars

Caves, listening bars, low-intervention lists

Chef-driven tables

Counters, no-menu rooms, supper clubs

Art & galleries

Independent spaces, fairs, studio visits

Architecture

Brutalist, postmodern, must-see buildings

Pop-ups & events

Takeovers, raves, one-night-only happenings

Where we operate

Eighteen markets, three tiers

Tier 1 — Capitals

Proven demand, dense supply

  • Paris
  • Tokyo
  • New York
  • London
  • Copenhagen
  • Berlin

Tier 2 — Rising

Demand outpacing supply

  • Mexico City
  • Lisbon
  • Barcelona
  • Seoul
  • Melbourne
  • Los Angeles

Tier 3 — Frontier

Origin & credibility scenes

  • Tbilisi
  • Athens
  • Vienna
  • Stockholm
  • Naples
  • Montreal

Partner pricing

Three ways in

Start free. Add content when you want the story told. Add spend when you want it everywhere.

Claim

Freeno cost, no catch

You're already on the map. Take control of your page.

  • Verified badge on your listing
  • Edit your info, photos, and events
  • Analytics: views, map clicks, referrals
  • UTM-tracked links to your booking page
  • Map placement in your city
Claim your page

Feature

$499per package · or in-kind

We produce the story and put it in front of the tribe.

  • Everything in Claim
  • Pro photo shoot on location
  • Short-form video cut for social
  • Dedicated editorial write-up
  • Newsletter inclusion + Instagram push
Book a feature
Most picked

Campaign

$1,999per campaign + ad spend

Content plus paid fuel and priority everywhere.

  • Everything in Feature
  • Paid ad amplification across our channels
  • Retargeting to engaged travelers
  • Priority placement in guides + events
  • Performance report on bookings driven
Launch a campaign

Enterprise

Custom

Hotel groups, multi-location brands, importers, and tourism boards. Multi-city campaigns, dedicated account management, co-branded content series, custom reporting, and volume pricing.

Talk to us

Prefer to trade? Hotels and restaurants can cover Feature or Campaign with an in-kind stay or tasting instead of cash.

See the full pricing breakdown →

Run something funky?

Hotel, restaurant, gallery, or one-night-only — if it belongs on the circuit, we want to send the right people to it.

hello@isitfunky.com

Or DM us on @isitfunky

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