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Episode 1 — Mexico

Reinventing Wine From Scratch

Octagono x El Nidal, Guanajuato

60 minutes · 2026

Mexico is not bound by centuries of wine tradition.

In many regions, there is no inherited hierarchy, no established rules, and no expectation to follow old-world standards.

Wine here is not being preserved. It is being invented.

Octagono represents a new generation of producers building culture from zero — experimenting with fermentation in clay vessels, redefining process, and creating a community around food, land, and gathering.

This is not a continuation of wine history. This is a reset.

The Star

Marcelo.

The crazy professor. Founder of Octagono — the first contemporary Mexican winery to make natural wine in clay vessels, since 2016. Based at El Nidal in Guanajuato.

“We didn't come from wine. We came into it.”

Marcelo at Octagono
The pilot proves
1
Visually cinematic
Highland landscapes, colonial architecture, mountain air, fire, dust, table culture.
2
Bigger than wine
Chefs, artists, design, music, architecture, hospitality — all connected.
3
The host works
Curious, observational, human. Not expert-driven.
4
Expands globally
Mexico becomes the first node in a much larger underground network.
The land
The process
The table
Community

Not a wine show.

FUNKY is not about tasting notes. It is about what happens when wine becomes culture again.

  • fermentation as a living process
  • land as identity
  • food as community
  • wine as a gathering point
  • people creating without permission
Creative direction

Chef's Table visual quality.

Anthony Bourdain curiosity.

Independent documentary pacing.

cinematic but imperfectintimatetexturalhumanslightly chaotic
Part 2

60-Minute Episode Structure

9 acts. Desert to dinner to city to world.

  1. 0:00-3:00

    Cold Open — "Is It Funky?"

    Cloudy wine. Dust. Wind. Fire. Fragments of dinner. "Some people call it flawed. Some people call it alive." Cut to black.

  2. 3:00-8:00

    The Land (No Rules)

    Rural Mexico near Guanajuato. Vineyards in unexpected terrain. Wind, silence, openness. "There were no rules to begin with."

  3. 8:00-15:00

    The Outsiders

    Marcelo — the crazy professor. Walking vines. Tasting from tank. Why natural wine. Why start at all. "We didn't come from wine. We came into it."

  4. 15:00-25:00

    Controlled Chaos

    Harvest. Crushing. Fermentation bubbling. Stained hands. Industrial vs living process. "Fermentation is controlled chaos."

  5. 25:00-35:00

    The Table

    Cooking. Fire. People gathering. Architecture. Wine is not the product. The table is.

  6. 35:00-42:00

    Community

    Dinner in motion. Overlapping conversations. Music. Laughter. Silence. The emotional peak. No over-narration.

  7. 42:00-48:00

    Mexico City

    Urban density. Natural wine bars. Chefs. The movement doesn't stay rural. It spreads.

  8. 48:00-55:00

    The Global Underground

    Barcelona. Lisbon. Tokyo. Montreal. Buenos Aires. This is not local. It is a network.

  9. 55:00-60:00

    Return

    Empty glasses. Quiet table. Wind. "Wine used to be about tradition. Now it's about people. Maybe that's what makes it funky."

Shoot Plan
Day 1
Vineyard + Winery
Sunrise. Landscape. Marcelo interviews. Cellar work. Tank tasting. Clay vessels.
Day 2
Culture + People
Chef collaboration. Artists. Designers. Architecture. Movement between spaces.
Day 3
Community + Night
Long dinner. Music. Toasts. Reflections. Quiet night close.
Day 4
Mexico City
Bars. Chefs. Importers. Urban energy. Connective tissue to the series.

Do not rush.

Let scenes breathe. Let silence exist.

The goal is to show a culture being built in real time.

Interested?

Let's talk about the pilot.